Celtic chief executive Michael Nicholson has admitted the club’s transfer business has become increasingly difficult, citing fierce competition from English clubs and the growing influence of player agents.

The comments came during a question-and-answer session at the Association of Irish Celtic Supporters Clubs AGM in Cork on 4 July, where Nicholson appeared alongside chairman Brian Wilson and manager Martin O’Neill.

Competition from England Making Deals Tough

Despite lifting a domestic league and cup double last season, Celtic have made just one new signing since the summer transfer window opened, bringing in Colombian forward Camilo Duran. Alex Oxlade-Chamberlain has also agreed to extend his stay following his short-term deal last season.

Supporters have become increasingly frustrated by the club’s slow progress in the transfer market, particularly after former manager Brendan Rodgers previously voiced concerns over the lack of reinforcements.

Addressing those concerns, Nicholson explained that recruiting players is becoming increasingly challenging.

He revealed Celtic are competing not only with Premier League clubs but also with teams in the English Championship, while negotiations with player agents have become another significant obstacle. He added that the club are actively exploring opportunities to sign free agents as part of their recruitment strategy.

O’Neill Calls for More Signings

According to minutes from the meeting, Martin O’Neill told the Celtic board that, despite last season’s domestic success, the current squad is not strong enough to compete at the highest level and is in major need of new additions.

O’Neill also outlined the club’s preference for signing younger players, believing they possess greater hunger and ambition while fitting Celtic’s long-term development model. He suggested younger players are less motivated purely by financial offers and are better suited to the club’s philosophy.

Long-Term Vision Remains Clear

Nicholson also discussed Celtic’s recently finalised long-term strategy, which focuses on three key objectives:

• Becoming the best club in Scotland.
• Remaining financially strong and sustainable.
• Consistently competing in European competition.

The club believe balancing financial stability with on-field success remains central to their future plans.

Pre-Season Continues

Celtic’s preparations for the new campaign have produced mixed results so far. A 1-1 draw with Shelbourne was followed by a heavy 4-1 defeat to Sporting CP.

The Hoops will continue their pre-season schedule with fixtures against Middlesbrough and AC Milan before kicking off their Scottish Premiership title defence away to Dundee on 3 August.

With supporters eager for fresh arrivals before the competitive campaign begins, attention now turns to whether Celtic can overcome the challenges Nicholson outlined and strengthen Martin O’Neill’s squad in the coming weeks.